HUMBL is proud to serve as the Official Technology Platform of the AFL. HUMBL offers a digital wallet, web platform and ticketing for consumer and commercial clients.

Fanatics Live is focused on transforming the digital shopping experience through personality and community-driven live commerce, aka live shopping. These unique shopping experiences will feature trading card “breaks,” limited edition merchandise and collectibles drops, and on-location streams featuring high- profile athletes and entertainers, all powered through a best-in-class app experience.

Official helmet partner of the AFL, Xenith's mission is to create and deliver performance products and thoughtful experiences for athletes, teams, and coaches

We appreciate the efforts and contributions of our partners. Please visit their websites to view their amazing products or services. Interested in becoming a partner? Contact us to find out more.

The next generation of sports & entertainment. Official Social Media Partner of the AFL

USA Football is the governing body of American football in the United States, the sole US member of the International Federation of American Football, and a recognized sports organization of the US Olympic & Paralympic Committee. Its non-profit mission includes designing and delivering premier educational, development, and competitive programs for American football, including tackle and flag football. USA Football is the only organization that selects and leads the men’s and women’s US National Teams in federation-sanctioned international competition, including the 2028 Olympic Games in Los Angeles

We have a purpose: Empower every human to live like an athlete. Our passion for sport goes beyond baseball diamonds, tennis courts, or football fields. It’s also evident in our WilsonLABS, our innovation hub at Wilson, and meeting rooms. Because every member of the Wilson team comes to play every day to make the world better through sport